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 Internet Marketing

Google Adword Consulting


Creating effective Google Adword campaigns can be a time consuming costly trial and error process. Ardent can assist you with your campaigns, provide training, and create landing pages for them.

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Collateral and Event Tracking


We build tracking of events and collateral downloads as part of your online resource libraries. This includes real-time notifification via email, as well downloadable reports of event or collateral history.

We can also integrate them into salesforce.com.

Search Engine Optimization (SEO)


Search Engine Optimization, SEO, is built into every web site we design to provide organic search results and high page ranks. We can also consult with you on your existing website or assist you in seeking out or implementing effective paid SEO options.

Google Analytics Consulting


The goal of Google Analytics is to assist you in "converting visitors into customers".

We can help you implement Google Analytics and provide training so you can make informed decisions regarding your website or your Internet marketing initiatives.

Templates for Email and Twitter


We can design templates for email campaigns or background templates for Twitter.

Designing a template for an email campaign is significantly different than designing a webpage. In some ways design for email is more complex as there are more email systems than there are browsers.


Video Marketing


We will work with you to produce videos for marketing campaigns, or for your website or resource center. They can be product demonstration or product training videos.

An effective video can reduce your support costs, increase customer satisfaction, and shorten sales cycles.

Social Media Optimization

Social Media Optiization, SMO, is the use of social media capabilities to inform and attract visitors and customers to your website as well as manage your online reputation and perception of your company.

It is accomplished via RSS feeds, Twitter, social news, and online communitites. It can also include YouTube, blogging.

Corporate Blogs

Ardent can adapt available blogging platforms, such as WordPress, Movable Type, and others to create a coporate blog consistent with your branding and message goals.

Ardent can also fully support and host your corporate blog or simply restyle a blog template with our CSS, Casacding Style Sheets, expertise.


Partner Portals

Ardent has a full CMS content management system based partner portal or resource center that allows you to easily make additions or changes to the content and categories of the partner site.

The partner portal uses email automation to quickly authorize new users and there is an opportunity registration system.

Internet Marketing

Ardent can assist you in your Internet Marketing efforts, such as consultation on Google Adword Campaigns, Search Engine Optimization (SEO), and Social Media Optimization.

Ardent has developed tracking systems for collateral downloads and event registration. We can intergrate form responses with Salesforce.com.